Direct Sales Dip to Lowest Point in 19 Months

Financial News & Pricing

Disney Vacation Club's direct sales for July 2018 were down nearly 30% from its 6 month average and 20% year-over-year. 

Copper Creek Villas & Cabins

In July 2018, 143,780 Disney Vacation Club points were sold for the 10 timeshare resorts located at Walt Disney World. This is the lowest monthly point total since December 2016, when only 124,736 points were sold. It also represents a 29.8% decline compared to the 204,845 points that direct sales have averaged during the first six months of 2018 and a 20% drop from the 177,759 points sold in July 2017.

Does July’s sales data portend a continuing drop in DVC sales in the near future? Probably not. DVC point sales tend to fluctuate greatly from month to month. When looking at the month-to-month sales data over the last eight years, direct sales have increased or decreased over 20% in 40 of the 96 months. Thus, it is important to look at sales data over an extended period.



Disney Vacation Club Direct Sales - July 2018

Even though July 2018 was a low point, sales for the 2018 calendar year are still ahead of the comparable period for 2017. Disney has sold 1,372,852 points in 2018, a 2.2% increase over the first seven months of 2017 when 1,342,788 points were sold.

Copper Creek Villas & Cabins at Disney’s Wilderness Lodge — In June 2018, 113,540 DVC points were sold for Copper Creek. The resort has now sold 1,500,913 points, which is 45.2% of its 3.321,966 total points.

This marks the seventh consecutive month that Copper Creek has reached the 100,000-point plateau. Disney’s Polynesian Villas & Bungalows had a streak nine consecutive months when it sold over 100,000 points.

Since the start of 2018, Copper Creek is averaging over 141,000 a month in sales.  Maintining this pace would result in the resort being sold out in July or August 2019. Even if future sales slow to about 100,000 points a month, Copper Creek would still sell out by January 2020.



With sales so strong for Copper Creek, Disney made another declaration for the resort on July 12, adding 17 more vacation homes to the DVC inventory that members can book using points. Disney has now declared 111 of Copper Creek’s 184 vacation homes. In terms of points, this latest declaration is the equivalent of 286,295 DVC points. The DVC inventory now accounts for 2,209,010 points, or 66.50% of Copper Creek’s total points.

The sales data includes all 10 DVC resorts at Walt Disney World, as well as Disney's Vero Beach Resort, Disney's Hilton Head Island Resort, and Aulani, Disney Vacation Club Villas. Point sales data is not available for the Villas at Disney's Grand Californian Hotel. The data is compiled from deeds filed by Disney Vacation Development and recorded with the Orange County (FL) Comptroller, the Indian River County (FL) Clerk of Court, and the Beaufort County (SC) Register of Deeds.


 Wil Lovato is a contributor to DVCNews.com and has been a Disney Vacation Club owner since 2009. His DVC Home Resorts include Bay Lake Tower, Animal Kingdom Villas, and Aulani. He can be found posting on many Disney discussion forums under the username of “wdrl.”

BLOG COMMENTS POWERED BY DISQUS