Today Disney Vacation Club celebrated the grand opening of its Doorway to Dreams sales center at the Roosevelt Field Mall on Long Island, NY. The official press release follows. Later we will be back with a first-hand report and photos from the early morning invitation-only preview.
DISNEY VACATION CLUB OPENS ‘DOORWAY’ TO NEW WAY TO PURCHASE FUTURE VACATIONS
Disney Doorway to Dreams, located at Roosevelt Field on Long Island, features a full-scale, two-bedroom vacation home model, interactive zones, children’s play area and more
GARDEN CITY, NY and CELEBRATION, Fla. (October 17, 2009) – The recently opened Disney Doorway to Dreams offers Roosevelt Field shoppers and New York-area residents a convenient and interactive way to discover the excitement of Disney Vacation Club, an innovative vacation-ownership program that allows families to enjoy flexibility and savings on decades of future vacations.
Disney Doorway to Dreams showcases the spacious, family-friendly accommodations featured at Disney Vacation Club resorts. Through Disney Vacation Club, families can relax and spend quality time together, either at Disney destinations worldwide or at more than 500 other popular vacation locations around the world. Disney Doorway to Dreams’ convenient mall location gives visitors a chance to explore the many vacation choices they have through Disney Vacation Club, including magical stays at the Walt Disney World Resort, relaxing cruises aboard Disney Cruise Line and family-friendly, interactive Adventures by Disney trips where families can choose to travel to one of six different continents.
“Disney Doorway to Dreams gives us a chance to reach one of the top markets for our rapidly growing membership base and help Roosevelt Field visitors discover the many benefits of becoming a Disney Vacation Club member family,” said Disney Vacation Club President Jim Lewis. “We aim to duplicate the popularity of our original Disney Doorway to Dreams location in Chicago with our new location on Long Island, sharing the vacation-ownership experience with a whole new group of people.”
To help families envision the ways Disney Vacation Club Membership can enhance the way they vacation, Disney Doorway to Dreams features a full-scale, two-bedroom model of a vacation villa at Bay Lake Tower at Disney’s Contemporary Resort in Central Florida, one of Disney Vacation Club’s newest resorts.
Located on the second floor near Nordstrom, Disney Doorway to Dreams presents a variety of interactive features, including a wall lined with doors that open to display videos, photos and even touch-screen activities. There’s even a kid-sized door that allows children to look through a portal into the kid’s clubhouse, where they will discover a dry-erase mural they can color.
Once visitors have spent time in the interactive entryway, they will have the opportunity to view a brief video about Disney Vacation Club in a twelve-seat theater. Guests then have the opportunity to meet with a vacation guide to learn about the options available to Disney Vacation Club members.
“Disney Vacation Club has always been both a leader and an innovator in the timeshare industry,” said Howard C. Nusbaum, president and CEO of the American Resort Development Association (ARDA). “Offering full-scale model vacation villas in a mall setting is uniquely Disney and this new Disney Doorway to Dreams location makes it fun and exciting for families to learn about new and memorable ways to vacation.”
About Roosevelt Field
Celebrating more than 50 years of offering more choices, Roosevelt Field is located at the intersection of Old Country Road and the Meadowbrook Parkway in Garden City and is managed by Simon Property Group, Inc., headquartered in Indianapolis, Indiana. The mall offers unparalleled customer service with amenities including Simon Giftcards, good everywhere Visa debit cards are accepted; Ticketmaster at Simon Guest Services; valet parking; complimentary wheelchairs; strollers; and a post office. It is anchored by Nordstrom, Macy’s, JC Penney, Bloomingdale’s and Dick’s Sporting Goods and has more than 270 specialty stores. For more information, please go to www.simon.com.
About Disney Vacation Club
Disney Vacation Club allows families to enjoy vacation at Disney destinations worldwide, as well as at more than 500 other popular Member Getaways vacation locations around the globe. Since its inception in 1991, Disney Vacation Club has grown to serve more than 420,000 individual members from approximately 100 countries and all 50 states. Disney Vacation Club accommodations blend Disney’s famed attention to storytelling detail with the comforts of home. From well-appointed studios equipped with convenient kitchenettes to sprawling, one-, two- and three-bedroom villas complete with full-size kitchens, washers and dryers, luxury tubs and other home-like amenities, Disney Vacation Club Resorts focus on giving families flexible, fun and memorable options while on vacation.
For more information about Disney Vacation Club and the new Disney Doorway to Dreams store, visit www.disneyvacationclub.com.
