Direct Sales Improve in August 2017

Led by a 30% increase in sales for Copper Creek Villas & Cabins, the Disney Vacation Club resorts located at Walt Disney World sold 201,247 points in August making it the fifth month in 2017 that sales have topped the 200,000 point mark.

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So far in 2017, over 1.5 million DVC points have been sold for the Walt Disney World resorts. This is the highest sales amount for the start of a calendar year since 1.7 million points were sold in 2012.

When compared to the average sales over the prior 12-month period, August sales are up 17.8%, and are up 25.5% when compared to average sales over the last 24-month period.

Disney’s Polynesian Villas & Bungalows — In August, 114,702 points were sold for the resort. Although August sales were slightly better than the 107,734 points sold in the previous month, they are below the 130,156 points the Polynesian has averaged over the last 12 months.

The Polynesian has now sold 3,436,178 points, or 85.2% of its 4,032,720 total points. This includes 60 deeds containing 8,298 points that have been reacquired by Disney through buybacks, foreclosures, and exercising its Right of First Refusal on third-party resale transactions.

DVC Direct Sales August 2017

Disney must retain at least 2% of the Polynesian’s total points for itself, leaving it with about 515,888 points remaining that can be sold to the general public. However, since there are hundreds of transactions that are pending awaiting closure, Disney has far fewer than that amount of points left in its inventory. If the resort continues to sell points at the same rate as it has over the last 12 months, the Polynesian would be completely sold out by December 2017. In the past, Disney has considered a resort to the “sold out” when 92% to 95% of the resort has been sold. If that happens again, the Polynesian should reach “sold out” status in the next two or three months.

All of the Polynesian’s 360 studios and 20 bungalows have been declared for the DVC inventory. This means that all villas and bungalows are available to DVC members to book using points.

Copper Creek Villas & Cabins at Disney’s Wilderness LodgeCopper Creek sold 393 deeds containing 59,527 points in August, which is the most number of deeds and points since sales started to be recorded in April 2017. So far, Copper Creek has sold 231,993 points, which is about 7.0% of its 3,321,954 total points.

The Fixed Week option has not appealed to most Copper Creek buyers. No Fixed Week deeds were sold in August and only eight such deeds have been sold so far for the resort. The eight Fixed Week deeds account for only 0.5% of the points sold for Copper Creek, below the 0.8% sold for the Polynesian and well below the 4.0% recorded by the Villas at Disney’s Grand Floridian Resort.

Disney has declared 48 of Copper Creek’s 184 vacation homes for the DVC inventory. In terms of points, the 48 declared vacation homes account for about 1,021,430 (30.7%) of the resort’s 3,321,966 points. As Disney sells more points for Copper Creek, it will declare more vacation homes for the DVC inventory.

Aulani, Disney Vacation Club Villas — Sales data for Aulani is only available through May 2017. In April and May, only 22,316 points and 16,659 points, respectively, were sold. These are the fewest number of points sold in the 37 months that sales have been tracked for Aulani.

The sales data includes all nine DVC resorts at Walt Disney World, as well as Disney's Vero Beach Resort, Disney's Hilton Head Island Resort, and Aulani, Disney Vacation Club Villas. Point sales data is not available for the Villas at Disney's Grand Californian Hotel. The data is compiled from deeds filed by Disney Vacation Development and recorded with the Orange County (FL) Comptroller, the Indian River County (FL) Clerk of Court, the Beaufort County (SC) Register of Deeds, and the Hawaii Bureau of Conveyances.

Thanks to Imdizfan for helping compile sales data!


Wil Lovato is a contributor to DVCNews.com and has been a Disney Vacation Club owner since 2009. His DVC Home Resorts include Bay Lake Tower, Animal Kingdom Villas, and Aulani. He can be found posting on many Disney discussion forums under the username of “wdrl.”

Reader Comments
Re: Direct Sales Improve in August 2017 -- CarolMN
2017 Sep 16 08:42:10 AM
I'm thinking that CCV sales will continue to improve due to the favorable info on property taxes. Surely, the guides will be letting people know that taxes were overestimated by $1.61 pp and that they will be getting a credit towards 2018 dues as a result.

The overestimation also means (obviously) that the CCV dues for 2018 will be a lot closer to those at the PVB & VGF. In fact, I wonder if they will even end up lower than those for BRV. If so, that will be a surprise to those who thought the cabins were going to be costly to maintain!

Thanks for the article!
Re: Direct Sales Improve in August 2017 -- wdrl
2017 Sep 16 10:44:50 AM
CarolMN wrote:
I'm thinking that CCV sales will continue to improve due to the favorable info on property taxes. Surely, the guides will be letting people know that taxes were overestimated by $1.61 pp and that they will be getting a credit towards 2018 dues as a result.

The overestimation also means (obviously) that the CCV dues for 2018 will be a lot closer to those at the PVB & VGF. In fact, I wonder if they will even end up lower than those for BRV. If so, that will be a surprise to those who thought the cabins were going to be costly to maintain!

Thanks for the article!
Disney is sort of in an awkward position when it comes to estimating property taxes on new properties. Sure, the Guides could point out that Copper Creek's 2017 annual dues were significantly overestimated and that the actual dues amount would have Copper Creek with the third lowest dues amount for the 10 DVC resorts at WDW.

However, we all "know" that Copper Creek's appraisal value will increase significantly in 2018. Keep in mind that the Polynesian's appraisal value jumped from a minuscule $3,500 in 2015 (its inaugural year) to $78,502,970 in 2016, and is now at $185,052,762 in 2017. So, a reasonable person knows that Copper Creek's taxes will be going up in 2018 and 2019.

If Disney told potential buyers of Copper Creek that its 2017 annual dues would be only $5.7204 instead of the overestimated $7.3336, it would technically be correct. But once Copper Creek receives its final appraisal, its property taxes will go up according. Think of all the angry owners that would accuse Disney of lowballing them when their taxes are adjusted upward.

I'm sure Disney has lost some Copper Creek sales because of the high annual dues amount. But like the old saying "Under promise and over deliver", I think Disney realizes its better to overestimate property taxes the start of the year and then be able to give credits at the end of the year.
Add ons -- ziravan
2017 Sep 19 05:55:15 PM
I think a statistic worth noting going forward is how many of these contracts - especially legacy contracts - are 25 point add ons - the majority now being bought for perks.

4,300 points at BLT is amazing at $185/point. I wonder how many are add ons for perks. For example, BLT's 4,279 points were spread over 53 contracts or 81 points per contract on average. That seems like a powerful skew to lower point contracts.

In 3-5 yrs, the market is going to be flooded with 25 point contracts.
Re: Direct Sales Improve in August 2017 -- wdrl
2017 Sep 19 08:46:07 PM
ziravan wrote:
I think a statistic worth noting going forward is how many of these contracts - especially legacy contracts - are 25 point add ons - the majority now being bought for perks.

4,300 points at BLT is amazing at $185/point. I wonder how many are add ons for perks. For example, BLT's 4,279 points were spread over 53 contracts or 81 points per contract on average. That seems like a powerful skew to lower point contracts.

In 3-5 yrs, the market is going to be flooded with 25 point contracts.

In August 2017, 88 of about 1,600 direct deeds were for 25 points. Its certainly possible to search through the paper trail and identify how many of these 88 25-point deeds were bought by DVC members who bought resale deeds after April 4, 2016. However, it would be a very tedious and time consuming process to match up each 25-point deed with the owner's original master contract.

We can't assume that all 25-point deeds are purchased by resale owners trying to qualify for Extra Magic benefits. Keep in mind that there are a number of direct-only owners who add on in 25-point increments. Anecdotally, I've heard of some members who wanted to add on more points but that they had to buy small deeds because DVD had only a small number of points available.

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