Wow, I expect the local AP holders and DVC members that like to shop will be heading to WDW or DL on that day. It does remind me a lot like after Christmas sales so I'd probably avoid it because frenetic shopping makes me want to run the other way.
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July 23 Special Discounts at DL and WDW for DVC Members – 07-11-2011,08:34 AM
If anyone is going to be at DL or WDW July 23 and you don't mind getting up early to bargain hunt, there is a special sale going on. Here are the details from the Official Site: